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Why Email Verification Matters

1. Protect acquisition spend

  • Fake signups distort CAC/ROI, especially on paid campaigns.
  • By filtering burner domains, automation workflows only nurture real users.

2. Shield revenue and promotions

  • Coupons, referral credits, and trials are prime targets for disposable inbox abuse.
  • TrueMail’s signals let you add extra verification for “high-risk but possibly real” users instead of blunt rejections.

3. Improve deliverability and compliance

  • High bounce rates tank ESP reputation and can land you on blacklists.
  • Regulations such as GDPR/CCPA expect clear provenance. Clean lists make DSARs and deletions painless.

4. Enhance product experience

  • Smart typo correction (gnail.comgmail.com) keeps legitimate users moving.
  • Treat verification results as a trust score to unlock progressive authorization for good users.

Email verification isn’t optional—it’s foundational. Try the Disposable Email Checker to see how blocking burner inboxes improves your funnel instantly.